New price tags on some of the nation’s largest food retailers are boosting shoppers’ ability to compare prices, as part of a broader effort to improve their overall experience shopping at stores.
The retail giants announced the new price tags Thursday, and they were a key part of the efforts to improve the customer experience.
Wal-Mart’s new $29.99 for a dozen large containers of food, water and soap will increase the overall retail price by more than 25% to $1.79 per dozen containers, Walmart said in a news release.
Walmart has previously said its $29-per-dozen prices were based on its belief that the food should be more affordable than the cost of making it.
The grocery chain’s $24.99-per gallon water and shampoo, for example, will increase by 25% over the $23.99 per gallon.
Walmart’s $10.99-$12.99 a gallon milk and yogurt will increase 30% over $9.99 an ounce.
The price tags also include a $2-per pack increase for convenience.
WalMart said it expects to see the increased prices go into effect starting on Monday.
The pricing is based on a combination of the price of the containers of product, the size of the container and its retail price, Walmart’s news release said.